1. What Information We Collect2. Cookies3. How We Use Your Information4. How We Share Your Information5. How We Store and Protect Your Information6. Your Choices with Respect to Your Information7. Do Not Track Disclosure8. Links to Other Sites9. Children’s Privacy10. Contact Us11. Changes to Our Privacy Notice
This Privacy Notice describes the information LAMO LLC (“LAMO”) collects from you when you use or interact with our website LAMO.gg, Mobile Application, and Digital Game, (together, the “Services”) with whom we share the information, and the choices you have in connection with this. If you have any questions about anything in this privacy notice, please email us at Support@playlamo.com.

Under 13 – Parental Consent Required

Children are not the primary audience of our Services but we recognize that children under the age of 13 may use them. To use our Service, any child under 13 years old, will need to get parental consent. We use ChildGuardOnline™ to this end. Once a child under age 13 starts to sign up on our website, Mobile App, or Digital Game, that child will be presented with a page to enter parent or guardian information for approval. They will not be able to proceed with the registration for our Service and no targeted advertising cookies will be deployed before such parental consent is acquired. The parent will then receive an email to approve the child’s registration. In order to grant approval, the parent will need to confirm his/her identity by providing certain information to ChildGuardOnline. After the validation is complete, the child’s ability to log in to our Mobile App, Digital Game, or access the full website will be controlled by the parent through ChildGuardOnline’s Parent Portal.

Parents can review or have deleted the child's personal information, and refuse to permit further collection or use of the child's information by contacting us per the contact details below.

Parents may at any time withdraw consent through the Parent Portal.

Parents may contact us, per the contact details below with any questions regarding how we use personal information or children or regarding the privacy policies of any third parties with whom we share children’s personal information.

We will take steps to verify the identity of anyone requesting personally identifiable information about a child and to ensure that the person is in fact the child's parent or legal guardian.
We collect information that you provide to us. This happens when you:
What are cookies?

Cookies are small pieces of text sent to your web browser by a website you visit. A cookie file is stored in your web browser. This information can be your choice of language for a website. When you visit the website again later, this cookie is returned to the site in question. In this way, the website recognizes your browser and can, for example, retain your choice of language.

Cookies usually also have an expiration date. For example, some cookies are automatically deleted when you close your browser these are “session cookies”), while others stay longer on your computer, sometimes even until you delete them manually (these are “persistent cookies”).

We use first-party cookies, which are cookies that we place on your device ourselves, and third-party cookies, which are cookies that we allow third parties to place on your device.

How we use cookies?

We use both session and persistent cookies on the Services and we use the following types of cookies. To learn how you can control information collected about you using cookies and other technologies, go here.
Notes about Particular Cookies and Pixels:
Your choices regarding Cookies and other technologies:
All cookies:

A session cookie is temporary and disappears after you close your browser. Persistent cookies can be removed by following your web browser’s directions.

Cookie settings: To find out how to see what cookies have been set on your computer or device, and how to reject and delete the cookies, please visit: https://www.aboutcookies.org/. Each web browser is different. For information on reviewing or deleting cookies from specific browsers, click on the appropriate browser: Firefox, Firefox IOS, Firefox Android, Safari, Safari Mobile, Chrome, Internet Explorer, Microsoft Edge, Opera. To find information relating to other browsers, visit the browser developer’s website.

If you reset your web browser to refuse all cookies or to indicate when a cookie is being sent, some features of the website may not function properly.

If you choose to opt out, an "opt-out cookie" will be placed on your computer. The "opt-out cookie" is browser specific and device specific and only lasts until cookies are cleared from your browser or device. The opt-out cookie will not work for some cookies that are important to how our websites and mobile apps work ("essential cookies"). If the cookie is removed or deleted, if you upgrade your browser or if you visit us from a different computer, you will need to return and update your preferences.

Google Analytics: You can control the information provided to Google and opt out of certain ads provided by Google by using any of the methods set forth here or using the Google Analytics opt out browser add-on here.

Google Ads: To opt out of targeted advertising by Google, you can go to Google’s ad settings.
You may also install the DoubleClick opt-out add-on. Once installed, even if you clear all your cookies and restart your browser, it will prevent the DoubleClick cookie from being saved to your browser

Facebook Pixel: You can control your Facebook ad preferences here. You can also use a browser add-on tool called “Disconnect Facebook pixel and FB tracking” available for Chrome or “Disconnect for Facebook” for Firefox.

Behavioral or Interest-Based Advertising Generally: Some mobile devices provide options to opt out of behavioral advertising, such as the “Limit Ad Tracking” setting on iOS devices or setting to “Opt out of Interest-Based Ads” on Android devices. You can opt out of certain behavioral advertisements by clicking on the “Ad Choices” icon or visiting www.optout.aboutads.info. To learn more about the use of your information for behavioral advertising, visit the Network Advertising Initiative, (http://www.networkadvertising.org/managing/opt_out.asp) or the Digital Advertising Alliance (http://www.aboutads.com/info/choices/).

Please note that these actions will not opt you out of being served advertising. You will continue to receive generic ads.
In addition to the specific uses listed above, next to each set of data we collect, in certain situations we may need to use your information in order to:

Maintain the Services: help diagnose problems on the website, Mobile App, and Digital Game, enhance their security, administer them, prevent or detect fraud.

Defend our rights and those of others: defend ourselves against legal claims and comply with the law.
We implement and maintain reasonable security procedures and practices appropriate to the nature of the information we store, in order to protect it from unauthorized access, destruction, use, modification, or disclosure. For example, all communications on the website are done using HTTPS communications protocol. Also, we have implemented various policies including, encryption, access, and authentication to guard against unauthorized access to personal data in our systems.

Please be aware that no method of transmission over the internet, or method of electronic storage is 100% secure and we are unable to guarantee the absolute security of the personal information we have collected from you.
We retain information collected through the Services for as long as necessary to serve the purpose for which it was provided, and as necessary for specific purposes to the extent that we are obliged to do so in accordance with applicable laws and regulations and/or as necessary to protect our legal rights, fulfill our contractual obligations or for certain business requirements.
Access, update or delete information: You can access, update, or delete personal information by accessing your profile in the Mobile App and Digital Game, or by sending an email to support@playlamo.com.

Parents’ access to information about children:
We will take steps to verify the identity of anyone requesting personally identifiable information about a child and to ensure that the person is in fact the child's parent or legal guardian.

Newsletter. You can opt out of receiving our newsletter by clicking the “unsubscribe” link provided in each e-mail or by contacting us at support@playlamo.com. By unsubscribing, you will be removed from our email list and you will no longer receive any communications from us. We will continue to send you notifications necessary for the Services related to this email address.
We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser. For further details, visit https://www.eff.org/issues/do-not-track.
Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third-party's site. We strongly advise you to review the privacy notice of every site you visit.
We have no control over, and assume no responsibility for the content, privacy notices, or practices of any third-party sites or services.
If you have any questions about this privacy notice or the website, please contact us at:

Attn: Information Security Officer


Attn: Information Security Officer

1239 North High Street

Columbus, OH 43215
Tel: 614-421-7777
We may change this Privacy Notice from time to time. We will post the changes to this page, and will indicate the date they go into effect. We encourage you to review our Privacy Notice to stay informed. If we make changes that materially affect your privacy rights we will notify you of the changes by posting a prominent notice on our website or using other methods that we select. These could be: posting a prominent notice on the website, sending you an email, sending a message through the Mobile App etc.

This Privacy Policy was last modified on July 25, 2019.
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